SEPHORiA made its landmark Middle East debut at the Coca‑Cola Arena, Dubai.The event transformed the arena into a vibrant “fun house” experience with an enormous number of  brand activations, immersive installations, masterclasses, and influencer interactions

Showtech delivered highly successful technicals for this large-scale experiential activation with precision and reliability. Stamping its class with an end-to-end technical production for this iconic event ! We brought the  creative ambition to life — setting a new standard for event experiences in the region!