The New Year’s Eve celebration at Sofitel Dubai The Palm was a premium beachfront experience, welcoming the new year with entertainment, high guest engagement, and a strong midnight moment! Seamless transitions ,Beachfront setting and clear fireworks views elevated the overall experience!

Showtech was honored to be commissioned yet again & delivered what was a topnotch production – robust and designed for a large-scale beachfront environment. Comprehensive audio, lighting, staging, video, and power systems supported live entertainment, DJ programming, and guest experiences!

The production included a midnight countdown which was precisely synchronized creating a strong and impactful transition into the New Year & reinforced Sofitel Dubai The Palm’s premium positioning as a top NYE destination and delivered a high impact luxury New Year’s Eve experience!